Nestled between the wild North Sea and the heather-draped moors, our name Saltmoore serves as a literal and evocative reflection of these two distinct yet harmoniously intertwined landscapes. The 19th century estate has been completely reimagined, redefining luxury hospitality. Saltmoore is a wellness-led sanctuary, providing guests with a sense of place. A place where we embrace the passing of time, and let the wild tide lead the way.
This role requires a self-starter with strong creative vision for brand content and marketing, the candidate will have an interest and experience in hospitality and brand storytelling. It is a unique opportunity to shape and grow the presence of the hotel and be a pivotal role in the re-brand.
Hybrid working will be considered.
Key Responsibilities:
• Develop and execute the new brand strategy across all marketing channels, including:
Social Media and content
• Develop, drive, and execute paid and organic social media strategies across Meta and TikTok.
• Community management across all channels.
• Work with a range of freelancers to produce video and stills content for all marketing channels.
• Capture and create ad-hoc social stories when necessary.
• Content reports, driving KPIs across all channels, Press and Influencers
• Writing and distributing press releases to key media titles.
• Develop and drive influencer strategy, identifying and collaborating with relevant social media creators.
Marketing
• Curate and execute email marketing campaigns, in collaboration with graphic designer.
• Update and maintain website content and SEO, monitoring and driving KPIs.
• Work with graphic designer and on-site team to update all print marketing materials.
Key skills
• Experience in the hospitality and/or brand marketing
• Content curation and creation
• Experience on Meta paid platforms
• Experience with email creation and CRM systems
• Strong knowledge of social media channels and analytics
• Exceptional writing skills and a strong eye for detail.
• Experience of working with design packages such as Canva/Adobe Rush or similar
• Social Media editing skills (video and stills)
Send your application today. We will be reviewing applications on an ongoing basis and if successful, will arrange an interview at the earliest opportunity. Due to high volume of applications, if you do not hear back within 14 days, on this occasion your application has been unsuccessful. Travel to and from Saltmoore is essential.
We are committed to applying equal opportunities throughout our recruitment process. Saltmoore ensure that individuals are selected, and otherwise treated solely based on their relevant aptitudes, skills and abilities. If you require any reasonable adjustments to be made to the recruitment process, please state this on your original application or covering letter. We process your data for recruitment purposes only. We will not share your personal data with third-parties. We will retain this data for 6 months following the closure of the role you would like to be considered for.
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